PRODUCTS
Metadata Campaigns
Automate your paid campaigns and drive more revenue
Metadata Audiences
Create advertising audiences using 10+ data sources
Metadata Insights
Optimize customer engagement with Metadata Insights
DETAILS
Integrations
Get more out of your existing tech stack
Trust & Compliance
Discover how we prioritize your data's security and privacy
FEATURES
Revenue Optimization
Optimize your campaigns to revenue
Audience Targeting
Increase your audience match rates
Marketing Automation
Spend less time launching campaigns
Campaign Experimentation
Run campaign experiments at scale
Lead Enrichment
Enrich leads with verified business data
THE REAL ROI OF METADATA
Demand Gen
Work more effectively
Marketing Leader
Eliminate wasted ad spend
Finance
Drive more efficient growth
LEARN
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Masterclass
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Metadata AdData Hub
Resources for B2B benchmarks
Blog
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DEMAND
On-demand content hub
Customer Stories
See how B2B marketers use Metadata
DEMAND Community
Join our growing Slack community
ROI Study
See the real ROI of Metadata
Benchmarks & Brews
Spilling the Beans on Ad Success
Playbooks
Get access to campaign playbooks
Demand Gen U
Listen to our weekly podcast
Comparisons
See how we stack up
Metadata Announcements
Release notes and updates
CMO Guide
Essential characteristics of the Modern Marketer
COMPANY
About
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Smarter bidding, better results—Metadata’s AI-powered Bid Agent predicts, analyzes, and optimizes LinkedIn bids to drive more revenue.
Advanced machine learning algorithms continuously analyze performance data to optimize bids in real-time.
Never miss an opportunity. Our system works around the clock to ensure your campaigns perform at their peak.
Reduce your cost per lead by up to 40% through intelligent bid adjustments and budget allocation.
Drive more revenue and extend your budget. Reducing your cost-per-click ultimately decreases your cost-per-opportunity.
Analyzes and predicts performance, along with filling in data gaps to avoid over or under bidding.
The Bid Agents adapts to new data, keeping your campaigns optimized as conditions change.
Writer drove 60% more leads in 26 days
“I can’t imagine ever running paid campaigns natively ever again. It’d be like going back to dial-up internet.”
Zerto decreased CPL by 52% in 11 days
Complete transparency in how we measure and report your cost savings
We take the last 30 days of data without Bid Agent to calculate the baseline
Our AI begins optimizing your bids in real-time, adjusting for performance patterns to drive the best results
We continuously compare your optimized performance against the baseline to calculate your actual savings
We’ll turn off the bid agent for three days each month to update the baseline while not compromising overall performance.
Multiplied by the total number of results achieved during the optimization period
All calculations are based on your actual campaign data and are auditable through our dashboard.
Get started risk-free with our comprehensive trial package
Completely Free Trial
In Ad Spend Coverage