How This B2B Startup Got 161 Dream Accounts To Attend Their Product Webinar
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Metadata flips the funnel by only targeting people that fit your sales criteria, so you focus on qualified prospects and avoid tire-kickers and other unqualified leads
We bridge the gap between marketing automation and targeted advertising
We were able to get 30% of our dream accounts registering for our flagship Webinar in 3 weeks. It had a strong impact on our business
Sr. Director, Product Marketing at Concurrent
Powering B2B Marketing campaigns
Concurrent, Inc. the leader in Big Data application infrastructure, wanted to
deliver their live product demo to the right people in a targeted list of companies
they are after. The goal was to revive a few accounts that went under the radar,
as well as engage with new targets who are ready to engage with sales.
The company was looking to grow- it faced a new challenge: how can they
accelerate their marketing reach and acquire more customers faster while
maintaining or reducing customer acquisition costs?
Let Metadata fuel your next marketing campaign
Metadata delivered x3 increase in ROI when compared to previous campaigns,
engaging over 33% of those accounts with Concurrent product demo and
creating 4 new opportunities that week alone.
In addition, Metadata drove 48% increase in net new conversions within the
span of the promotion and x3.7 times increase in clicks when compared to their
best performing campaign.