Doing repetitive tasks isn’t why you became a B2B marketer
B2B marketers use Metadata so they can spend more time on the things that matter, and less time on boring manual work.
Automatically spend your budget on what’s actually driving results. Just plug in your CRM and tell us what you care about.
Never track your budgets in a spreadsheet again. Simply group your campaigns by objective, and tell us what you need to spend across them all. Then sit back and watch.
Would you move the budget from one channel to another, if it drove more revenue? Our AI will do that for you in realtime.
Keeping a close eye on everything takes a lot of time. Instead, tell us what results would make you pause an ad, and we’ll do it for you.
Specific audiences = better results. Build one in Metadata, and we’ll automatically push it to all your channels such as Linkedin, Facebook, Instagram, X (formerly Twitter).
Use your CRMs fields to create a target account list in Metadata. When your CRM updates, so do your audiences and your campaigns (in 24 hours). ABM has never been easier.
Split testing is time consuming, unless you have Metadata. Our simple UI let’s you launch multivariate split tests across multiple channels, in 94% less time* than native platforms.
Finding which ad or audiences worked the best takes time. Our multivariate report rounds up all of your data for you. See what ads, audiences and offers are working the best, easily.
See for yourself how Metadata helps you automate every step of the process from campaign optimization to reporting.
With Metadata, you can actually accomplish that without sacrificing quality results.
ThoughtSpot’s lean marketing team saved 800-1,200 hours of manual work by automating campaign experimentation with Metadata.