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ABM Resources for B2B Marketers

Learn from our experts, our customers and industry leaders how to transform your content marketing efforts

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  • Lead Nurturing Guide

    This guide will describe how SaaS/enterprise companies design lead nurturing campaigns, how lead scoring can help prioritize leads and improve conversions, and how lead nurturing strategy affects the creation of drip email campaigns.

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  • Account-Based Marketing Cookbook

    In this comprehensive guide to account-based marketing (ABM), our experts tell you about ABM, the benefits of using it over traditional targeting models, how to get started with your first campaign and measure success.

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Metadata provides a closed-loop account based marketing solution that amplifies your marketing campaigns with opt-in qualified leads. Our patented technology pulls your historical sales data, enriches it, profiles your ideal customer (both company and persona) and finally orchestrates the process of accelerating existing opportunities & targeting net new accounts.

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San Francisco, CA 94107

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