Release notes
December 2024 Release Notes
December is here, and with it comes a host of exciting new updates and features at Metadata.
What's new
Person-level intent
Identifies specific website visitors via IP addresses and translates them into actionable leads using the MetaMatch database.
Connected TV (CTV) ads for LinkedIn
Create and manage LinkedIn CTV ads to reach audiences on connected-TV platforms.
Buying-stage filters for G2 audiences
Filter G2 Intent Data audiences by Awareness, Consideration, and Decision stages.
Google social login
Log in using Google credentials without requiring separate passwords.
LinkedIn campaign ingredient migration
Import audiences and image ads directly from LinkedIn into Metadata.
New UI for audience creation
A simplified interface for audience creation, with temporary Classic UI access.
Click-through conversion visibility
Displays click-through conversion data and related cost metrics in the Experiments table.
See what's new in the product.
Get a walkthrough of the latest Metadata capabilities.