October 30, 2023
Modern Marketer Guide: Building the B2B Marketing Dream Team
Marketing teams are like snowflakes. Study ten marketing teams from se...
Abdallah Al-Hakim
October 25, 2023
How I Reach B2B Audiences Across Channels in 2023
Hint: LinkedIn isn’t the only paid social channel for B2B, as much a...
Adi Hagag
October 24, 2023
<i>From Confusion to Clarity</i>: LaunchDarkly’s Path to Accurate Marketing Data
Abdallah Al-Hakim
October 10, 2023
Campaigns and budget setup
We’ve decided to share our own usage and campaign setup process....
Abdallah Al-Hakim
October 10, 2023
Boosting Paid Social ROI: The Impact of Enabling Pipeline Optimization
Every marketer dreams of making their paid social campaigns pay off in...
Ana Marturet
October 4, 2023
How Metadata Uses Metadata
At Metadata we created a best-in-class marketing OS, designed to save ...
Kevin Joyce
October 2, 2023
Tapping into the right tools by Megan Blodgett & Ethan Gold
Abdallah Al-Hakim
September 29, 2023
How to Build a Full-Funnel Campaign strategy with Metadata
Our incredible senior Director of Customer Success, Malika Kennedy, ha...
Abdallah Al-Hakim
September 29, 2023
Unfiltered: The 2023 Benchmark Report by Jason Widup, Bryttney Blanken, Jessica Kezia & Alon Even
The 2023 Benchmark report was released months ago, and we recently cau...
Abdallah Al-Hakim
September 29, 2023
How to create product tours that convert
Product tours have been all the rage We couldn’t help but dive i...
Abdallah Al-Hakim
September 29, 2023
How to actually drive meetings from powerful creative
We recently had a chat with Joseph Hill, our director of digital strat...
Abdallah Al-Hakim
September 29, 2023
Optimizing Campaigns with Generative AI
We’re hearing a lot of “do more with less” but do less bette...
Abdallah Al-Hakim
