July 29, 2021
Episode 16: Daniel Barber and Andy Raskin
In our 16th episode, Gil talks about category creation with two B2B le...
Abdallah Al-Hakim
July 26, 2021
How To Launch Software Products Part II
If you’re reading this, it’s because you’ve done it: You’ve kn...
Aubyn Casady
July 21, 2021
Launching a Campaign? Avoid Expensive Mistakes With the DAB Framework
This is the seventh post in our new content series, No Fluffs Given. W...
Erin Balsa
July 20, 2021
Why G2 Reviews Are More Important Than Analyst Reports
Metadata is once again in G2’s latest reports in the leader quadrant...
Gil Allouche
July 15, 2021
Episode 15: Alex Collmer and Melissa Wong
In our 15th episode, Gil talks about category creation with two experi...
Mark Huber
July 15, 2021
Episode 14: Brendan Kamm and David Cherrie
In our 14th episode, Gil talks about category creation with two founde...
Mark Huber
July 13, 2021
6 Reasons Why You Shouldn’t Buy Metadata
Hey there. If you’re reading this, you probably fit the Metadata aud...
Metadata Team
July 12, 2021
Metadata Named Leader in G2 Summer 2021 Grid Report for Account-Based Advertising
Metadata Achieves Highest Overall Satisfaction Rating among all produc...
Mark Huber
July 8, 2021
How to Launch Software Products: Part I
What recruiters see when they fly through my LinkedIn profile: an MBA....
Aubyn Casady
June 24, 2021
The 40/40/20 Rule of Direct Marketing
This is the sixth post in our new content series, No Fluffs Given. Weâ...
Eddie Schleyner
June 24, 2021
Nail Your Targeting So Your Campaigns Don’t Suck
Let’s say your company sells conversation marketing software. And le...
Mark Huber
June 22, 2021
Word of Mouth Marketing: How to Make It Keep Happening
We’re exposed to word-of-mouth marketing all the time. We take recom...
Mark Huber
