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Advertising
By: Liz Beer

Nothing but Net New Leads: Geofencing Ads to the Oracle Arena

What’s better than networking with marketing thought-leaders, while watching the Warriors at the Oracle Arena? Maybe watching the..

Artificial Intelligence
By: Gil Allouche

Find Out Why Metadata Says A/B Testing is Dead at MarTech 2018

This week we’ve landed on the East Coast for MarTech 2018. The event runs through tomorrow, October 3rd..

Artificial Intelligence
By: Gil Allouche

Can AI on a Budget Help with Predictive Marketing?

Predictive marketing is the industry buzzword of 2018. This is despite statistics that show the majority of businesses..

demand-gen
By: Gil Allouche

5 Ways to Use Video in B2B Marketing

By 2019, 80 percent of internet traffic will involve video. In addition, video can help customers move through..

demand-gen
By: Gil Allouche

Why You Should be Using Quora for B2B Demand Gen

There’s nothing quite so ‘blah’ as doing the same thing day after day, but expecting different results. It..

demand-gen
By: Gil Allouche

5 B2B Email Marketing Tips that Will Double Your Response Rates

When it comes to email, do you know whose message gets opened 100 percent of the time? Your..

demand-gen
By: Gil Allouche

Why B2B Marketers Need to Use Facebook Messenger

Are you using Facebook Messenger in your B2B marketing strategy? If not, you are missing out on a..

demand-gen
By: Gil Allouche

5 Reasons Your B2B Facebook Page May be Sputtering

You built your Facebook page for your B2B business but your customers aren’t coming. Your page likes are..

demand-gen
By: Gil Allouche

Putting B2B Influencer Marketing to Work

A recent article from NewsCred reporting on B2B influencer marketing shared statistics like these: "...when a brand repurposes an influencer’s..

demand-gen
By: Gil Allouche

The Simple Truth Behind the Power of Influencer Marketing

Some of you will only have to flip back a couple of chapters, others of us may need..

Case Study

How Veem (AlignCommerce) Tripled Customer Acquisition

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